Program

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Tentative Program
Tuesday, October 14, 2008
6:00 PM
7:30 PM
Reception and Cocktail Networking
UCLA School of Engineering
Wednesday, October 15, 2008
  RFID Executive Forum - Impact RFID
7:30 AM
8:00 AM
Registration / Continental Breakfast
8:00 AM
8:15 AM
Welcome and Opening Speech: : UCLA
8:15 AM
8:45 AM
Morning Keynote: :  Ronald Bone, Senior VP Distribution Support, McKesson Pharmaceutical
'Why Healthcare is adopting unit level serialization and pedigree'
8:45 AM
10:15 AM
Session 1: Very Large Scale RFID Deployments  
Advances in RFID Technologies such as large memory tags, sensor tags, etc., have resulted in large scale requirements being met (e.g. aerospace, defense, manufacturing) with a new genre of products. This session will discuss the large scale applications, their requirements, their challenges, business cases, solutions and future directions.
Chair: Qinghan Xiao, Defence Scientist, Defence Research and Development Canada

Fredrik Hillbom, Programme Manager, Supply Chain Development, Saab Aerotech, Sweden
'RFID at Saab - Using RFID to Create Visibility Through the Supply Chain'
Martin Wildberger, VP, Sensor and Actuator Solutions and Director, IBM Canada Lab
'Business Visibility Drives Business Innovation Using RFID in Process Transformation'
Barry Jones, UID and RFID Integrator, Northrop Grumman Corporation
'UID / RFID Solutions and Applications'
Amir Ben-Assa, Industry Solutions Marketing Director, AeroScout
'Very Large Scale RFID Deployments'
10:15 AM
10:30 AM
Coffee Break
10:30 AM
12:00 PM
Session 2: Next Generation of RFID Technologies  
The first generation of RFID technology was based on an I.D. only. The next generation of RFID is going well beyond RFID with specialized applications in vertical based industries driving some advanced innovations and technologies. This session will present examples of new classes of needs with appropriate solutions that are addressing these needs.
Chair: Richard Tomredle, CTO, CSC

Richard Bravman, Chairman & CEO, Intelleflex Corporation
'Extended Capability RFID technology'
Todd Whitford, Business Development Manager, Atmel Corporation
'Anti-Counterfeit & Data Security RFID Solutions'
Victor Vega, Director, IC & Tag Product Marketing, Alien Technology Corporation
'UHF RFID Technology Advancements - Enhancing Application Opportunities with UHF Developments'
12:00 PM
12:30 PM
Lunch
12:30 PM
1:00 PM
Luncheon Keynote: :  Senator Mark Ridley-Thomas, Senator, California State Senate - District 26
'California State Senator Mark Ridley-Thomas, representing the 26th district and Chair, of the Senate Committee on Business, Professions and Economic Development Committee'
1:00 PM
1:25 PM
Luncheon Speech: :  Rajit Gadh, Professor & Director, UCLA - WINMEC
'WinRFID - An Architecture for Scalable Deployment'
1:25 PM
2:55 PM
Session 3: Global Logistics and Supply Chain - New Business Processes Enabled with RFID  
Logistics companies world-wide are changing their business models, their warehouse systems, their shipping methods, their Service Level Agreements, etc. as a result of RFID implementation. How this impacts each company may be quite different. While individual corporations that transform would achieve benefits that are singular to them, but as the entire industry uses RFID the benefits collectively would be substantially larger.

Duncan McCollum, Logistics and Supply Chain Management, Computer Sciences Corporation
'Analysis of Federal RFID Markets'
Harald Weppner, Smart Items Research Program Manager, SAP Research
'Enabling the Next Generation of In-Store Logistics'
Randy Premont, Account Exec, Advanced Systems Group
'Supply Chain or Supply Pain, Is Your IT Enterprise for RFID?'
2:55 PM
3:10 PM
Coffee Break
3:10 PM
3:40 PM
Keynote Speech: :  Mark Morrow, Global EPC/RFID Technology Leader, Procter & Gamble
'Creating Value with EPC/RFID'
  Academic RFID Forum
3:40 PM
5:10 PM
Session 4: Tech Frontiers Advanced Technologies from Startups and Labs Solving Business Problems in Retail, Food, Enterprise and Point of Sales  
Perhaps the most talked about industry for RFID today is Retail with Supply Chain and Enterprise-based Inventory being the most talked about applications. But today, we are also headed towards item-level, sensor-based tracking, and, point of sales, resulting in increasing opportunities and challenges. This session will focus on latest technologies from labs and startups resulting in a new-found excitement for these applications.
Chair: Ken Dozier, Executive Director, WESRAC

Terry Myers, CEO, Infratab, Inc.
'RFID & Perishables: What, Where, When & How Is It'
Qinghan Xiao, Defence Scientist, Defence Research and Development Canada
'Use of RFID in Mass Casualty Incident'
Samuel Fosso Wamba, CompTIA RFID+ Certified Professional, Founder and CEO e-m-RFID, Lecturer, University of Wollongong, Australia **
'The decision to adopt RFID: What matters most and least on a relative importance scale'

** The presenter is a co-author along with: Associate Professor Tim Coltman, Dr Byron Keating, Ms Valerie Baker,Dr Katina Michael at University of Wollongong, Australia
Conference Program Subject to Change Any Time

Sponsors

WINMEC, Henry Samueli School of Engineering and Applied Science

HP, ITC Infotech Intel, ISMB, Lucent Technologies, Microsoft Corp., Mobio Networks, Motorola Inc., QUALCOMM, Raytheon, Satyam, SIEMENS, Tata Consultancy Services

RFID Equipment Sponsors:
Impinj, RSI ID Technologies, Printronix, Symbol, Avery Dennison, Maxell, Motorola Inc., Zebra, Quantum Route, Inc., Convergence Systems Limited, Magellan Technology (Australia), Confidex, Alien Technology, Intemec

Media Sponsors:
RFID World 2008, More RFID, RFID Switchboard, RFID Update, SkupinaRFID, Vandagraf International, BPCouncil, RFID Monthly, Silicon India Amritt, Inc, RFID 27-7

WINMEC - Wireless Internet for the Mobile Enterprise Consortium
Copyright WINMEC Design 2008
UCLA - WINMEC
44-116S Engineering IV, 420 Westwood Plaza, Los Angeles, CA. 90095